On October 8, 2018, Prof. A.A. Franco is delivering an invited Keynote in the 14emes Journées d'Etude des Milieux Poreux (French Interpore Chapter) in Nantes, France. The title of his Keynote is "Multiscale modeling as an optimization tool of the fabrication process and performance of porous electrodes in batteries": he is going to review the pillars, approach and latest results obtained in the ARTISTIC project.